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Episode summary Blogger Ethics with Guest Danny Brown (Podcast)

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Danny BrownRecently Danny Brown to joined me for a discussion about blogging ethics and transparency. Danny Brown is co-founder and partner at Bonsai Interactive Marketing, offering integrated marketing, social media, digital and mobile marketing solutions and applications. His blog is featured in the AdAge Power 150 list as well as Canada’s Top 50 Marketing Blogs, and won the Hive Award for Best Social Media Blog at the 2010 South by South West festival. After reading Danny’s blog for a while I learned two things that compelled me to invite him to join me for this episode:

  1. That he calls things the way he sees them
  2. That he is passionate about blogger ethics

Who better to dive into a topic that some might view as controversial? I knew that Danny would give me his honest answers and would not pull any punches. I really looked forward to chatting with him again, Danny was a part of the PRapalooza panel in early November 2010. Danny definitely lived up to my expectations and if you’re interested in learning more about transparency and ethics in the blogosphere have a listen:

Listen to Blogger Ethics and Transparency with Danny Brown:

[audio:http://www.blogtalkradio.com/joehackman/2011/01/13/blogger-ethics-and-transparency-with-danny-brown.mp3?localembed=download]

Find Danny Brown online:

On Twitter @dannybrown
Also might want to read his recent post about Blog Disclaimers at Dannybrown.me.

Know someone or a group of people that might be interesting to interview? Contact me or @hackmanj.

Episode Summary of the PRapalooza on Blogtalkradio (Podcast)

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I had the great opportunity to interview some veteran’s of PR and new media on my PRapalooza episode on Blogtalkradio. If you’re looking for a primer on new media and PR this is a great opportunity to learn more from the pros. Here are some highlights that were addressed:

  • The differences between PR and Marketing
  • The biggest changes in and the future of PR
  • Effective use of (limited) time in social media
  • PR / Blogger relations
  • How much all of the panelists love Twitter
  • Spin Sucks
  • Learn why these panelists blog

Listen to the episode while you read on:

[audio:http://www.blogtalkradio.com/joehackman/2010/11/03/prapalooza-hosted-by-joe-hackman-guests-gini-dietr.mp3?localembed=download]

Quotables (don’t worry these are just a few of many):

“I don’t know how Danny does it, he is a blogging machine.” – Shonali Burke

“PR people don’t pay attention to bloggers unless they are the a-listers.” – Gini Dietrich

“You’re always as influential as your audience allows you to be.” – Danny Brown

Worthy mention:

Danny Brown suggested that Robert Scoble probably would not be a good candidate for promoting cow manure. He made his point and we all got a good laugh out of it. This was not the only comic relief by our friend Danny Brown.

Best Question and Answer:

Question from Ike in the blogtalkradio chat: (Hey Ike, if you’re reading this send me your Twitter handle so I can cite you properly)

“What is the biggest business world misconception about PR that you’d like vanquished?”:

“The idea that PR Professionals are spindoctors, that they lie to stories placed for their our clients makes me absolutely insane” – Gini Dietrich

PRapalooza

Where to find my distinguished guests:

Gini Dietrich @ginidietrich or http://spinsucks.com
Danny Brown @dannybrown or http://dannybrown.me
Shonali Burke @shonali or http://waxingunlyrical.com

Recommendations:

I like to ask my guests who some of the “lesser known” people are that they follow that we should watch. Here are the lists by panelist:

Shonali Burke’s Recommendations:

Herwin Icasiano @iherwin
“Wedge” @wedge
Steve Crescenzo @crescenzo

Gini Dietrich’s Recommendations:

Jason Verhoosky @jasonverhoosky and http://streamingcreative.com
Scott Hepburn @scotthepburn and http://mediaemerging.com
Joe Thornley @thornley and http://propr.ca
Jon Buscall @jonbuscall and http://jontusmedia.com
Becky Johns @beckyjohns and http://becky-johns.com
Marijean Jaggers @marijean and http://marijeanjaggers.com
John Heaney @johnheaney and http://orange-envelopes.com/blog
Craig Jarrow @tmninja and http://timemanagementninja.com

Danny Brown’s Recommendations:

Tim Jahn @timjahn and http://beyondthepedway.com
Antonia Harler @antwizzel and http://socialglitz.com
Shannon Boudjema @shannonboudjema and http://shannonboudjema.com
Troy Claus @troyclaus and http://troyclaus.com

If you’re listed here and have a blog you’d like me to link to, please leave it in the comments below.

Listeners, what was the highlight of the program for you? Any key take aways?

Join the PRapalooza on Blogtalkradio November 3rd

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Ok so maybe PRapalooza is going a bit overboard but I am really excited about an upcoming panel I have arranged for my Podcast on Blogtalkradio. Thanks to a very interesting #SBT10 chat on Twitter and a subsequent awesome blog post on Spinsucks, several great people in PR and Social Media have graciously agreed to form a panel and discuss the topic of technology PR on my podcast live on blogtalkradio November 3rd at noon UTC – 8.

So who are these distinguished guests?

None other than:

  1. Gini Dietrich @ginidietrich founder and CEO of Arment Dietrich, Inc., author of Spinsucks.com and recently ranked the #1 PR person by Klout and Techcrunch
  2. Shonali Burke @shonali of Shonali Burke Consulting, based out of Washington DC, one of PRWeeks “top 40 under 40”, one of the top 25 women that rock social media and adjunct faculty at John Hopkins University’s M.A. in Communications
  3. Danny Brown @dannybrown co-founder of Bonsai Interactive Marketing, AdAge Power 150 Blogger, and Hive award for Best Social Media Blog in the 2010 South by South West festival.
Gini Dietrich Shonali Burke Danny Brown

Do you have any questions for this panel?

The best question will be featured in the post, come on PR people, surely you can challenge this panel with some excellent questions?

Save the date:

  1. On Blogtalkradio
  2. On Plancast

Testing the LiveFyre Comment System

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Earlier this year I signed up to be on the beta tester list for Livefyre comment system. Just last week I saw it live on @Dannybrown’s Blog and realized I still had the account so I went back to the site and re-signed up (just in case they’d forgotten about me!). Within 24 hours I received an update notice about the Livefyre comment system being in beta, so I sent a really professional request to be considered for this proving stage of the product:

“I’ve already signed up for the beta, hook me up please :)”

Within hours I received a message from @jkretch that he had sent me an invite. So I followed the link and started the task of migrating to this comment system. First I disabled Disqus, knowing that I would not want a conflict. I was preparing for the worst, I had no idea how difficult this Beta setup was going to be. When I clicked through the setup it auto-detected that WordPress was on my blog and gave me the option to import existing comments. The next screen was the actual instructions:

Livefyre Comment Installation Instructions

Livefyre Comment Installation Instructions

For anyone who knows WordPress at all will know the task they described pictured above is extremely simple and I think that is the best part about Livefyre so far. It is super easy to setup, after installing and activating the plugin I was DONE.

I am excited to try this comment system out here on my blog, it seems like it will take conversation capability to a new level. You can see who is currently participating as well as do all the other things you would expect.

So what do you think about the comment system? Please take a test drive and let me know your thoughts here.